Master Burger HQ Hits the Road: Terengganu Frozen Shop Roadtour, April 2026

In April 2026, the Master Burger HQ team took to the road for a 10-day activation tour across Terengganu, setting up booths at four trusted frozen food retailers along the East Coast.

The roadtour was part of our ongoing effort to support stockists who carry Master Burger HQ products and to put our halal premium patty burger directly in front of local burger entrepreneurs and home cooks across the region.

Four stops, four partners

MaMa Frozen, Besut (21–23 April 2026)

Our first stop in northern Terengganu. The Besut community got to sample our patty range and learn about our stall business packages firsthand.

Kemaman Jaya Trading, Kemaman (25–26 April 2026)

A two-day activation at one of Kemaman’s well-established frozen food shops. Strong turnout from peniaga burger looking for a reliable patty burger supplier in the area.

Nazri Daging Frozen Food, Chukai (27–28 April 2026)

Chukai’s frozen meat specialist hosted our booth for two days. Plenty of conversations with existing food operators interested in upgrading their patty quality.

Asa Frozen Food and Marketing, Kuala Terengganu (29–30 April 2026)

We closed the tour in the state capital, meeting both walk-in customers and prospective stockists across two busy days.

Roadtour promotion

Throughout the tour, we ran a “Beli 2 Paket, Percuma 1 Pek Roti Burger” promotion exclusive to roadtour locations, giving customers a real reason to try our patty for the first time.

Why we show up

Anyone can ship a product. Showing up in person is how we build a stockist network that lasts. Visiting our partners on their turf, meeting the peniaga burger they serve, and standing behind our patty at the booth is part of how Master Burger HQ operates as a supplier.

Interested in becoming a stockist or supplying your burger business?

If you run a burger stall, restaurant, or F&B operation and want to source halal premium patties, reach out to us on WhatsApp. If you operate a frozen food shop and want to carry Master Burger HQ products, we’d love to talk.